Country | Kenya, Uganda, Tanzania |
Duration | 2 years, 4 months |
Budget | £1 million |
Context | A major challenge to early warning systems in Kenya corruption. The county government is supposed to make a fixed amount of funds available to mobilise early action efforts, but people are not aware of this and so do not request the funds or support and don't demand it from the government when they fail to make it available. This was the case when severe floods hit Turkana, which experienced severe floods - a county that experiences prolonged drought and could have harvested that water. The government was informed about the potential of flooding by senior meteorologists long in advance, yet no funds were activated for early action. Similarly, a landslide in West Pokot resulted in 56 deaths, which may have been averted if the agreed funds had been released for early action.
|
Aims Intended Outcomes | Media aimed to inform communities of what services the government is meant to provide to them as tax payers during extreme weather events so that they (local chiefs, community reps and residents) can demand services that are entitled to. To build communication skills among media professionals and technical experts to enable them to meet the climate and weather information needs of farmers, fishermen and pastoralists living in Northern Kenya, around the Lake Victoria regions of Kenya, Uganda and Tanzania and the Coast of Kenya. Ultimately, the aim was to enable informed decisions among farmers and fishermen, based on climate and weather forecasts - including action on early warnings. |
Activities | Targeting: Local media professionals and technical experts
Targeting: Farmers and fishermen in select areas where we work with partner stations Media: Radio programmes -The radio stations produced and broadcast weekly content on weather and climate issues targeted at their specific needs. |
Impact | On farmers and fishermen: 620,000 people reached. 97% said the topics broadcast on the programme were relevant. 76% trust the weather and climate information provided. 88% felt the information was clear and easy to understand On journalists: 100% said they now understand the needs of their target audiences. 100% said they now understand the challenges their target audiences face.100% said they can now contact weather and climate experts easily. 95% said they are now able to work closely and effectively with weather and climate experts to produce media content On climate scientists: "I will continue giving the weather information to the journalists as it is vital to the community… "I will also continue applying the communication skills I have gained by making sure I avoid using jargon and communicate in a way that people can easily understand make use of the information." - Meteorological Officer, Kenya |
Watch and Listen |
|
Please help us improve Ä¢¹½´«Ã½ by taking this brief survey. Your input will allow us to better serve the needs of the DRR community.
Please note: Content is displayed as last posted by a Ä¢¹½´«Ã½ community member or editor. The views expressed therein are not necessarily those of Ä¢¹½´«Ã½, Ä¢¹½´«Ã½, or its sponsors. See our terms of use
Is this page useful?
Yes NoThank you. If you have 2 minutes, we would benefit from additional feedback (link opens in a new window).